The internet is like a
timeless vacuum. It all begun from an empty space of nothingness where only
codes and binary numbers exist through an electronic computer. Building on that
initial concept, several researches were conducted in computer science
laboratories and universities on wide area networking, packet switching
including communication protocols and internet protocol suite and now the World
Wide Web. Since then, the internet has revolutionized keeping track of the
consumers increasing needs and demands to achieve a digitally active and
connected community. From that, year after year new features and inventions are
developed. Two of key technological developments are the improved communication
services through the electronic mail, instant messaging, voice over protocol
(VoIP) telephone calls, and two-way video calls and the high-speed and
accessible World Wide Web featuring webpage, forums, blogs, social networking
and online shopping sites.
Today, the internet
continues to evolve while maintaining to provide quality and reliable
communication, connection and networking services. Globally, the internet has
become not only a venue for research and information exchange but also a
platform for commerce, marketing, business development, investment, education
and social networking.
SEO or search engine
optimization is one of the technological innovations used by major companies
globally to increase its visibility and market sales through the internet. An SEO company makes use of strategies,
techniques and tactics to increase the amount of traffic to a client’s website
by attaining high-ranking placement in the search results pages.
There are a lot of SEO
company in Singapore that offer extensive SEO services with varying scope from
goal setting, in-depth SEO keyword research, SEO on-site implementation, URL
canonicalization fixes, Google search console configuration, Google analytics
setup and analysis, SEO offsite link building activities to monthly SEO
reports.
Specifically, the
following are some of the key SEO expertise that you and your business can
enjoy.
1. Keyword Research
When we talk about
SEO, picking the right keyword is very crucial. SEO specialist will make sure
that clients will be provided with extensive keyword research support in
selecting suitable keywords with ‘commercial value’.
2. Onsite Audit
In most cases, SEO
implementation is hindered due to onsite errors. To facilitate a smooth running
SEO service, it is very important to conduct onsite audit. SEO specialists are
trained to resolve and fix onsite errors using different kinds of programming
languages.
3. Link Building
Link building is a
special service designed to keep track with the ever-changing Google
algorithms. Though resource consuming, this process is very effective as it
builds on speed and latest developments of Google.
4. Content Creation
Content is also very
important aspect in increasing client’s visibility online. SEO specialists
regularly put up new content entries of blog post or articles for your website
to increase your change of SEO success.
Aside from SEO
services, SEM or search engine marketing is also being offered to get your
website listed faster on search engine. This process helps companies get more
leads and sales in the market. Like the SEO services, there are varied of SEM
specialisations to choose from.
Interested about SEO or
SEM services? Consult a SEO company near you and get an instant SEO quote today.
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